![]() The use of social logins can make the registration (or subscription) process faster, but you also lose control over a third party, so I would consider all the pros and cons before enabling it to my web app. If your business is B2B a traditional email/password signup si absolutely mandatory over the social login options. Last, but not least, Google provides 100% accurate data, in comparison with Facebook and Twitter. I have read and agree to the Terms of Service and Privacy Policy. Regardless of whether your app is offering Facebook, Twitter, or both, your users are going to sign in using the social they care less, so 30,000 users later, and looking back we would have used Google as the unique authentication option on Cruip! ![]() On-boarding a user without an active email is useless, so Facebook is safe for our users, but a problem for us! In the end, Google is the best option for both of us 1 out of 10 users who sign in using Facebook has an absent or invalid email - basically, they haven’t used the social for years. Why? Unlike Twitter, Facebook isn’t very popular among our target, so they choose it as the “safest” option to sign in to Cruip. So, are Google and Facebook the best options for our users?Ĭertainly for the users, but not for us. I would really like to change to just using my email and a. These numbers can be different if you have a different product and target, but overall, what we discovered is that users tend to not login with their favorite social networks, so that’s why Twitter ended up being as the less popular option on Cruip- our target (startups, founders, and developers) love Twitter and use it on a daily basis. I really dont like having to go through the signing into Facebook time that it takes to log in. That being said, developers have been known to abuse social login data as well (see: Cambridge Analytica).When we started Cruip we weren’t sure if we wanted to offer traditional email/password signup, or social logins to authenticate our users! In the end, we opted for just social logins (via Google, Twitter, and Facebook), and 30,000 users later, this is what we learned: Google, Twitter, or Facebook, what do users prefer?Īccording to our stats, users prefer Google (70.97%), followed by Facebook (19.69%), and then Twitter (9.32%) to sign in to Cruip. "Smaller apps and websites probably have less security than big social networks, so foregoing handing over a password and email address in favor of a social login could be a safer option. ![]() "Overall, signing up with a social login isn't necessarily more or less secure than just signing up with an email and password," says Paul Bischoff, privacy specialist for Comparitech, via email. Log Into Your Account If youre having trouble logging in, learn what you can do. While the third party is able to collect data from this transaction, they will not be able to see your social media password. Your preexisting account acts as a key that can be used to access a wide variety of services. After the umpteenth account registration, that can seem like a nearly impossible task. It also cuts down on the hassle that comes with keeping track of usernames and passwords, and which ones match up with which. It skips the lengthy registration process of filling out forms and fields, since that information can likely be pulled from your social media account. The main selling point of SSO is simply saved time and convenience.
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